Licensing policies are vitally important in protecting, promoting and profiting from the UTSA brand. The goals of partners with the Learfield IMG family are to development relationships on individual campuses, establish protected rights for branding, and develop corporate partnerships. Learfield Licensing requires all licensees to affix a CLP hang tag or label to each product. When IMG College merged with Learfield in December 2018, the licensing division returned to its previous name CLC. The new CLC name is a nod to the business that founded the collegiate licensing industry and the rich heritage of the combined companies building college brands and experiences for collegiate institutions across America. UNC Pembroke has partnered with Collegiate Licensing Company (CLC), formerly Learfield Licensing Partners, to license the university’s marks (logos and seal) to assure quality and to control usage of those marks. leading licensing brands within the Learfield IMG College family. Any person, business or organization with an interest in marketing products bearing the trademarks of Purdue University needs to first obtain a license through CLC. brands, fans and universities through representation of collegiate About CLC. The CLC name is a nod to the business that founded the collegiate licensing industry and the rich heritage of the combined companies building college brands and experiences for collegiate … Note: Learfield Licensing Partners Artwork is no longer available within Trademarx. The Marketing/Licensing team, in association with CLC (Learfield/IMG College) and University Marketing and Communication, positively promotes the University’s image while protecting its trademark rights and ensuring that the public can properly identify and associate officially licensed quality products and services … IMG College’s suite of businesses to help elevate college brands with new Collegiate Licensing Company (CLC) is part of Learfield IMG College, which unlocks the value of college sports for brands and fans through an omnichannel platform. “CLC was the company that gave birth to the collegiate licensing industry in 1981 after a licensing agreement between legendary Alabama Football Coach Paul “Bear” Bryant and original company founder Bill Battle,” said Greg Brown, President and CEO of Learfield IMG College, parent company of CLC. MissouriNet; Brownfield Ag News; Radio Iowa; Minnesota News Network; Wisconsin Radio Network; Who We Are. Return to CLC Email. Tammy Purves, CLC, (404) 932-3266 or tammy.purves@img.com, Jennifer Duncan, Learfield IMG College, (469) 767-8324 or jduncan@learfield.com, 2400 Dallas Parkway, Suite 500, Plano TX 75093, Learfield IMG College Ticket & Seat Solutions, Family Fund for Learfield IMG College Employees, Learfield IMG College Intercollegiate Athletics Forum with SBJ, Collegiate Athletics Leadership Symposium, CLC RETURNS AS COMBINED NEW BRAND FOR IMG COLLEGE LICENSING AND LEARFIELD LICENSING PARTNERS, CONFLUENT HEALTH BROADENS MARK IN KEY CITIES ACROSS THE U.S. Corporate Leadership; Our Core Values; Our Culture. Learfield is responsible for administering Alcorn’s licensing program, including processing applications, collecting royalties, enforcing trademarks and pursuing new market opportunities for the University. Trademark licensing creates cooperative working relationships between UNCP, the manufacturers of approved … Family Fund for Learfield IMG College Employees; Our History; Leadership in Intercollegiate Athletics. - CLC is the Licensing division focused on licensing administration, brand protection, trademark infringement, etc. Learfield IMG College is, at the core, deeply rooted and integral in the development of collegiate athletics. Please contact licensing@clc.com if you have any questions. The university contracts with CLC/Learfield Licensing Partners (LLP), a national company specializing in university licensing. - CLC is a collegiate licensing agency resulting from the 2018 merger of two industry pioneers, IMG College Licensing and Learfield Licensing Partners. The iconic CLC brand name has been restored, and is the licensing division for Learfield IMG College. Please access Brand Manager 360 to submit or review artwork. This helps us to guard against counterfeit merchandise and assure the consumers that the products they purchase are officially licensed. Licensing – CLC; Branding – SME; Signage – ANC; Publishing; News/Ag. To begin the application process, please visit contact CLC: ELIZABETH GOULD Brand Management Representative/Manager - Partnerships CLC - Learfield … USC licensees: Please do not update any submission for schools … Engaging fans through media, commerce and experiences, 2400 Dallas Parkway, Suite 500, Plano TX 75093, Learfield IMG College Ticket & Seat Solutions, Family Fund for Learfield IMG College Employees, Learfield IMG College Intercollegiate Athletics Forum with SBJ, Collegiate Athletics Leadership Symposium, CONFLUENT HEALTH BROADENS MARK IN KEY CITIES ACROSS THE U.S. expertise; branding; campus-wide business and sponsorship development; and CLC is https://www.brandmanager360.com. Forgot your password? Password. comprehensive merging of the two companies will continue through the end of the CLC will serve as the University exclusive licensing administrator to appoint licensees to use the indicia on merchandise sold through … 5.2.3 VIOLATION REPORTS - CLC has roughly 120 employees. Sam Houston Licensing Contacts Learfield Licensing Partners, LLC 1075 Peachtree Street, Suite 3300 Atlanta, Georgia 30309 www.CLC.com Payton Adams Manager, Partnerships payton.adams@clc.com Russell “While the CLC name solidifies our branding and foundation as the partners, licensees and retailers.”. CLC is a leader in the collegiate licensing industry and represents nearly 200 universities, conferences and bowl games across the United States. Learfield IMG College | CLC. Password. “We are building a new company to move the industry forward at strategies, technology, product innovation and marketing opportunities. industry leader, we have no intention of looking backward,” said SVP and Managing Forgot your password? CLC (formerly Learfield Licensing Partners) is the University of Alabama at Birmingham’s official licensing representative. The University Licensing Program was outsourced effective July 1, 2007 to CLC Learfield Licensing | IMG College Partners formerly Strategic Marketing Affiliates (SMA). an increased pace and create new opportunities for college brands, our As a fully integrated sports marketing CLC acts as an intermediary for Arkansas Tech University, enabling it to work directly with manufacturers and retailers. CLC The University of Texas at San Antonio has a partnership with CLC to assist the University in protecting its trademarks and increasing brand exposure. IMG College was formed from the acquisition of Host Communications and The Collegiate Licensing Company in 2007. The company's extensive commerce, experiential and media solutions create ultimate opportunities for fan engagement. The company’s extensive commerce, experiential and media solutions create ultimate opportunities for fan engagement. CLC Learfield IMG Collge (Learfield) is the licensing representative for the University. Contact. Headquarters: CLC … year. “Bill and CLC saw an opportunity in the marketplace and developed an innovative solution to meet that need, and we pledge to continue that type of visionary leadership and innovation.”. The University Licensing Program was outsourced effective July 1, 2007 to CLC Learfield Licensing | IMG College Partners formerly Strategic Marketing Affiliates (SMA). Log in. unveiled the new CLC logo, which reflects the combination of two industry Visit CLC’s website for information about … A successful model for managing licensing for a multitude of brands was already created by The Collegiate Licensing Company (now CLC) for collegiate institutions and served as a footprint for emulating business concerns to create what is now a flourishing high school licensing business, with partners in all 50 states. Collegiate Licensing Company (CLC) is part of Learfield IMG College, which unlocks the value of college sports for brands and fans through an omnichannel platform. Learfield IMG College | 14,553 followers on LinkedIn. In 2012, a joint venture with Learfield created IMG Learfield Ticket Solutions, now representing 30 universities in outsourced ticketing. multimedia sponsorship management, including publishing, radio, digital and There are three forms of licenses available with Purdue through CLC, including a standard license, an internal license and a legacy collection license. Learfield … “CLC was the company that gave birth to the collegiate licensing industry in 1981 after a licensing agreement between legendary Alabama Football Coach Paul “Bear” Bryant and original company founder Bill Battle,” said Greg Brown, President and CEO of Learfield IMG College, parent company of CLC. ATLANTA – Learfield IMG College today announced it is restoring the iconic CLC brand name for the combined organization of IMG College Licensing and Learfield Licensing Partners. As LMU's representative, they are responsible for administering the licensing program, including processing applications, collecting royalties, enforcing trademarks and pursuing new market opportunities for the University. venue technology systems. Return to CLC Email. A large number of licensees work … CLC Learfield IMG College acts as an intermediary for Seattle University, enabling it to work directly with manufacturers and retailers. part of Learfield IMG College, which unlocks the value of college sports for CLC Learfield Partner Licensing Beth Monnin, VP Greek beth.monnin@clc.com 937.726.4478. CLC provides hundreds of colleges and universities with core management needs, such as royalty management compliance and enforcement, and merchandising and brand development. Learfield Licensing Partners is the licensing representative for the university. The Collegiate Licensing Company, an IMG Company Apr 2014 - Present 6 years 8 months. CLC will serve as the University exclusive licensing administrator to appoint licensees to use the indicia on merchandise sold through retail and wholesale … CLC - Learfield IMG College The iconic CLC brand name has been restored, and is the licensing division for Learfield IMG College. THROUGH EXPANDED, INTEGRATED RELATIONSHIP WITH LEARFIELD IMG COLLEGE, BIG 12 CONFERENCE, ACADEMY SPORTS + OUTDOORS RECOGNIZE SPECIAL OLYMPICS ATHLETES. In order to produce products bearing the marks of University of Southern Indiana, manufacturers and vendors must be licensed with CLC. Any product bearing a UTSA logo or wordmark must be produced by vendors/licensees who are under contract with the university’s licensing agent, CLC (formally Learfield Licensing Partners). institutions, conferences and arenas. and solutions platform, Learfield IMG College provides access to licensing and Director Moss. social media; fan engagement, ticket sales and professional concessions During the annual Collegiate Licensing Seminar in Atlanta, Brown Learfield Licensing Partners and IMG College completed their merger into one company in 2018, and recently announced the return of the iconic CLC brand name. THROUGH EXPANDED, INTEGRATED RELATIONSHIP WITH LEARFIELD IMG COLLEGE, BIG 12 CONFERENCE, ACADEMY SPORTS + OUTDOORS RECOGNIZE SPECIAL OLYMPICS ATHLETES. Seattle University has contracted with CLC Learfield IMG College as its primary licensing agent and to help improve its licensing program. 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